Author: Justyna

Artificial Intelligence in SEO. How is Google using AI?

Artificial Intelligence in SEO. How is Google using AI?

It’s a well-known fact that artificial intelligence is now commonly used in various fields. It’s no different when it comes to SEO and SEM. Interested in learning more about an AI search basis? Want to know why you should add it to your areas of interest? You’re in the right place.

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Similar Product but Different Color Version – What to Do with Descriptions?

Similar Product but Different Color Version – What to Do with Descriptions?

Product descriptions in an online store, especially when it comes to shops specializing in one field, can create internal duplicate content. Consequently, the same parameters or copying and pasting descriptions of products differing in size or design, may negatively affect conversion and visibility of the website in the search results.

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Head of SEO & SEM - Matt

Matt

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