Author: Matt Calik

SEO is constantly evolving, and you need to stay tuned to provide top-notch marketing strategies for your website. This year brought some hard lessons to all of us and, mainly as a result of the widespread pandemic that forced us to stay at home, introduced many changes to the e-commerce world that were impossible to predict. So what can we expect this year? Check the most important SEO trends in 2021 which you simply need to follow. For sure, with them in mind you will prepare an effective SEO campaign. So let’s discover what to anticipate in the upcoming year!

On our blog, I’ve already presented extensive guides to off-page SEO and technical SEO, now it’s time to tell you everything you need to know about the core of your optimization process, i.e. on-page SEO. Follow my recommendations, and Google will simply love your website. With proper on-page optimization, you will rank much higher in search results, boost web traffic, generate more leads and improve conversion rate. There is so much to fight for! So let’s discover what on-page SEO is really about!

If you want your online business to achieve real success, you definitely need to monitor your competitors’ activities on a regular basis. But how to identify who is your strongest competitor in the battle for first place in the search results? What strategies do you need to take to get ahead of your competitors? You will learn all this from this comprehensive guide. Do not let your competitors win over you!

If you are working in SEO, whether in an agency or as a freelancer, you have probably heard more than once of Ahrefs and SEMrush. These two tools are, without a doubt, the biggest players in SEO right now. What features do they offer and which of them is a better solution for you? In this article, I will compare the two most popular SEO tools – Ahrefs and SEMrush.

Are you planning a SEO campaign aimed at increasing visibility in the search results and organic traffic? In this case, Google Search Console is an absolute must-have. SEMrush, Ahrefs, and other commercial SEO tools are great, I am not going to argue with that, however, remember that they are nothing compared to this great free tool offered by Google. In this article, I present the most fundamental Google Search Console functions that can take your website to a completely new level. Let’s discover them!

Planning to introduce a top-notch and effective SEO campaign? In this case, you need to consider what activities you will introduce on-page and off-page. But is that all? Of course, not!

The SEO process, with its complexity, varies from one industry to another. Each field has its specificities that require an individual approach from an SEO specialist. In today’s entry, you will discover differences in SEO for IT companies and learn how to do it from practitioners. Dive in!