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long tail

What Is SEO Copywriting and How Does it Affect Website ranking?

What Is SEO Copywriting and How Does it Affect Website ranking?

SEO copywriting isn’t solely about writing texts and optimizing them for relevant keywords… It’s about understanding readers and their needs which may have a positive impact on your website position and conversion rate. Discover the principles of successful SEO copywriting discussed in today's entry!
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How to Become a Better Writer: 11 Practical Tips + 3 Inspiring Book Picks

How to Become a Better Writer: 11 Practical Tips + 3 Inspiring Book Picks

You’ll find here a couple of actionable tips and suggestions on how to become a better writer. These are useful for beginners and experienced writers who would like to make their working process simpler, quicker, and more efficient. Plus, you’ll see quotes from famous American creators and inspirational ideas mixed in.
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How to Research Blog Topics: 6 Tools, Content Gap & Other Offbeat Ideas

How to Research Blog Topics: 6 Tools, Content Gap & Other Offbeat Ideas

To choose a blog topic that attracts and engages your audience effectively, think about your readers’ search interests and later find the right keywords. Here's how to research blog topics + some excellent blog topics research tools for finding out what’s currently trending with your audience.
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How to Respond to Customer Complaints: 13 Response Examples

How to Respond to Customer Complaints: 13 Response Examples

Did you know that dissatisfied customers can hurt your SEO? It’s not a joke. Bad reviews can seriously harm your Google ranking by sending negative signals. See how to respond to customer complaints, whether through email or in the reviews, by providing clear information, and solutions. Here’s your professional complaints handling guide.
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How to Create Content that Sales: Persuasion Techniques and Examples

How to Create Content that Sales: Persuasion Techniques and Examples

Your content goes beyond sharing information or telling stories - it’s about selling. Whether it’s text, video, or graphics, it should instantly grab your prospects’ attention and make them eager about what you’re offering. As you continue reading, you’ll discover effective techniques, like using the language of benefits, on how to create content that drives sales.
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SEO in the USA: Things You Should Know to Bring in American Traffic

SEO in the USA: Things You Should Know to Bring in American Traffic

If you want to do SEO in the USA, you need to: make your content fit the diverse American crowd, understand how business relationships work, use Google Business Profile wisely, respect privacy rules, and stay on top of what’s popular. These are a couple of ideas that can help you get your brand noticed by your prospects living in the States. Here is how to do SEO in the USA to get more visitors.
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How to Use Social Media Buttons for SEO

How to Use Social Media Buttons for SEO

While it might seem like a small detail when building a web page, the impact of social media buttons on SEO is undeniable. Don’t forget to strategically place them on your website because this helps improve your website’s visibility and credibility. Read on to find out how to use social media buttons for SEO.
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What Is a Content Plan and How Do I Create One?

What Is a Content Plan and How Do I Create One?

Without a marketing strategy, there are no results - that's clear. And one of the key tools in creating and maintaining an effective strategy is precisely this - underestimated, but so important! – content plan. That's why we want to tell you today about why you need it. Because you definitely need it.
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6 Podcasts to Boost Your SEO

6 Podcasts to Boost Your SEO

What are the 5 Best podcasts to learn about SEO? We highly recommend series such as: The Search Engine Journal Show, True SEO Crimes, Search Off The Record, The Authority Hacker and Marketing School. Want to learn more about them? Then read on!
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8 Best AI Copywriting Tools for 2024

8 Best AI Copywriting Tools for 2024

Whether you’re a newbie in copywriting or an experienced e-commerce owner looking for some worth-your-time-and-money AI copywriting tools to speed up the writing process, you’re in the right place. This article will provide you with tips and highlight the best AI copywriting tools for 2024 that can help you save time and make your writing process a bit easier.
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How to Do SEO for Service-Based Businesses

How to Do SEO for Service-Based Businesses

Doing SEO for a service-based business goes beyond the technical stuff - it’s also about building a good reputation and showing your expertise. You need to find a way to connect with your audience, earn their trust, and distinguish yourself from the competition. So, what else, besides doing keyword research, identifying search intent, and listing your business on Google Maps, can help your business become the go-to choice for people looking for your kind of service?
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12 SEO Conferences in 2024 That Are Definitely Worth Attending

12 SEO Conferences in 2024 That Are Definitely Worth Attending

From providing a networking platform to granting access to the latest SEO trends and insights, SEO conferences serve as almost an all-in-one hub for professional growth. What are the other benefits of attending SEO events in 2024? And most importantly, which SEO conferences planned for 2024 are truly worth buying tickets for? You’re going to find that out in just a moment.
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