SIP-Krosno is a local manufacturing company that approached us with a clear challenge – to build their visibility on Google practically from scratch. The client had a newly redesigned website, but its potential remained untapped – the site had few subpages, limited content, and wasn’t generating satisfactory organic traffic. The main goal of our cooperation was to build strong foundations for organic visibility from the ground up, and then increase the number of inquiries and leads coming from the organic channel.
We began our cooperation in October 2023. The SIP-Krosno website had just been rebuilt but was still “bare” in terms of SEO. The previous site was technologically closed and offered no opportunities to scale SEO activities. We couldn’t optimize content, create new landing pages, or implement advanced technical improvements. It was a classic “dead end.” For us, it was a signal: we had a blank canvas to work on.
We had to build organic traffic practically from scratch. There were no blog posts, extended descriptions, or proper landing pages.
Our challenge wasn’t a “migration” (as there was nothing to migrate) but active SEO support and supervision over building a new website on a flexible WordPress CMS. We made sure the new portal was not only modern and user-friendly but also technically perfect as a foundation for future SEO growth.
Our strategy focused on two main directions:
An additional advantage that made communication easier was the fact that one of our team members working on the project came from Krosno. This helped us build a great relationship and understand the local market better.
Since the start of our cooperation in October 2023, the visibility of sip.krosno.pl has been steadily growing. Initially, the site ranked for only a few dozen general, low-value keywords.
Over the following months – thanks to a carefully designed strategy based on user intent, refined content, and continuous technical improvements – the number of keywords increased consistently and sustainably.
This was the result of deliberate actions: expanding content with long-tail keywords, implementing new service landing pages, and optimizing existing subpages. Regular blog updates and improved internal linking helped the website index better in Google, with blog posts and service pages climbing higher in search results.
The website now ranks for queries that translate directly into business inquiries and sales. This proves that a well-planned SEO process, based on cooperation and consistent implementation, truly delivers.
Data from Google Search Console comparing September 2024 with September 2025 confirms the effectiveness of this strategy:
These results are the outcome of consistent, detail-oriented work and strong collaboration. We managed not only to increase brand visibility in Google but also to build a stable foundation for further growth. Thanks to well-optimized content, the website generates more high-quality organic traffic, and the potential of SEO-driven inquiries continues to rise.
The cooperation with SIP-Krosno is a great example that SEO is not a sprint but a marathon – but with a plan, determination, and good communication, results come faster than expected. Within a year, we managed to increase the site’s visibility and, most importantly, generate real traffic that brings new customers to the company.
Close contact, quick response times, and mutual trust ensured that the project moved forward smoothly. And when SEO, content, and the dev team work towards the same goal – the results can surprise even the most experienced specialists.
