Secure your advertising budget and validate your campaign ROI.
Are your paid campaigns burning budget without proportionally scaling revenue? A comprehensive Google Ads audit provides the data-backed arguments you need to optimize Cost of Acquisition (CAC) and justify your marketing spend to the board.
Tomasz Gniecki
SEM & Analytics Specialist
Benefits of our Google Ads Audit
01/05
Structural budget allocation analysis
02/05
Attribution and data integrity check
03/05
Campaign ROI and efficiency review
04/05
2 hours of strategic executive consultation
05/05
Business-focused recommendations roadmap
Instead of relying on automated checklists, our SEM specialists manually evaluate your account architecture. We focus on identifying hidden costs and strategic gaps, providing you with a clear framework to reallocate your budget toward high-converting, business-critical objectives.
Strategic Google Ads Audit: Stop Scaling Inefficiencies
You manage a substantial ad budget and your campaigns are running, but revenue growth is stagnating. When the executive board asks for a higher return on investment, simply increasing the media budget is rarely a sustainable answer.
The core issue is often misaligned intent, improper attribution, or technical debt hidden within the ad account’s architecture. We help Marketing Managers regain control over their SEM investments by diagnosing exactly where the capital is bleeding and mapping out a framework for profitable scaling.
SEM & Analytics Specialist
This strategic evaluation is designed for marketing teams that:
Manage established Google Ads accounts with significant monthly spend.
Have accumulated historical data from ongoing campaigns.
Experience stagnating ROAS despite internal optimization attempts.
Struggle to scale operations without drastically increasing the Cost of Acquisition (CAC).
Need independent, expert validation of their current SEM strategy to present to the C-level.
Require transparent attribution to prove the exact business impact of their paid channels.
Delante has gone above and beyond throughout our journey together, bringing a team of specialists who know what they’re doing. If you need a team of experts with skin in the game, I couldn’t recommend any other option.
A thorough Google Ads audit requires approximately two weeks of manual, deep-dive analysis by our senior SEM experts. We evaluate your setup through a business lens, focusing on three core pillars:
At this stage, we check whether your Google Ads account has been properly configured and if it allows you to set a campaign accordingly. We’re checking elements such as:
After reviewing your advertising account configuration, we review the account settings without entering detailed campaign information yet. We’re checking elements such as:
The last step is a detailed check of your Google Ads campaigns. The items we audit vary by ad type. We’re checking elements such as:
Comprehensive Diagnostic Report
You receive a detailed analysis document evaluating your account’s health. This includes a prioritized roadmap highlighting critical risks and structural elements requiring immediate improvement.
Executive Consultation
A dedicated session with our SEM specialist to discuss the findings. We translate technical ad metrics into actionable business insights, equipping you with solid arguments for your next board meeting.
Long-Term Growth Framework
Beyond quick fixes, we provide a sustainable strategy designed to optimize your Cost of Acquisition and maximize the market share of your paid campaigns over the coming quarters.
Good communication is important and Delante knows it. Professionals in every bit. We’ve just started few months ago and I am already impressed.
Let us know your domain requires a strategic review. Fill in the contact form with your URL and preferred contact method. Expect a direct response from our team within 24h.
We discuss your business objectives, current bottlenecks, and expectations to ensure our expertise directly matches your operational challenges.
We review your Google Ads environment to map out the most efficient route for aligning your campaigns with your overarching revenue targets.
You receive a tailored SEM proposal outlining the scope, timeline, and exact steps required to protect your budget and scale your market presence safely.
