e-PR (Digital PR) Services

Want to boost your brand’s online visibility? Looking to build recognition in your industry, strengthen your authority, and earn valuable backlinks? Our e-PR services combine digital PR, content marketing, PR, and SEO into one efficient solution tailored to your needs.

Who can benefit from Digital PR services?

e-PR services are for companies that want to build a strong, trusted online presence with customers, business partners, and future employees. They’re a good choice for all brands that see the value of reputation and want image-building efforts to bring real results, meaning more sales, better SEO, and clear, measurable impact.

Our e-PR services are a good fit for:

E-commerce and B2C brands in competitive industries (like fashion, beauty, electronics, health, or online education) – where reviews, brand visibility, and search rankings strongly influence customer decisions.

B2B companies and professional service providers (such as software houses, recruitment agencies, finance, or tech firms) – that need to be seen as industry experts but don’t have the in-house resources to plan and run regular e-PR activities.

Startups and scaling brands – wanting to quickly grow recognition and build brand awareness in industry media, while also strengthening SEO with valuable content and backlinks.

Employers and HR teams – looking to shape and boost their company’s image as a great place to work. Expert articles, specialist commentary, and case studies will help create authentic employer branding.

Marketing and PR teams – needing external support to create and publish content.

Ania Bitner - Content Team Leader

Ania Bitner

Content Team Leader

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Delante – Best technical SEO agency
What is Digital PR?

e-PR, often referred to as digital PR, combines content marketing, public relations, and SEO to help your brand grow its online presence. It lets you steadily build a positive brand image and nurture lasting relationships with customers, partners, and key audiences. See how we can help you.

Our Digital PR Process

e-PR audit

We’ll take a close look at your brand’s current online presence. The goal? To set a clear starting point for future actions and highlight opportunities to grow your visibility and recognition.

Our e-PR audit includes:

  • Reviewing your visibility in industry and local media (mentions, quotes, articles).
  • Analyzing competitors for insights, strategies, and PR activities.
  • Checking the consistency of your communication across existing content (blog, website, social media).
  • Assessing the SEO potential of your past external publications (e.g., whether they use keywords important for your positioning).
  • Identifying topics and experts who can support your e-PR efforts.
  • Reviewing online comments and opinions about your brand.

After the audit, we’ll move on to creating an action plan based on three key areas:

SEO PR

SEO PR focuses on gaining valuable external links and boosting your presence in online media. The results you can expect include higher domain authority, more organic traffic, and improved rankings for keywords related to your content. As part of our cooperation, we’ll:

  • Build a library of expert articles that include backlinks to your website.
  • Secure expert quotes and comments for external publications.
  • Create a list of topics aligned with your content calendar and your industry’s seasonal keywords.
  • Collaborate with local media outlets and portals to publish SEO-optimized content.

Corporate PR

We’ll be there to publish and share the most important events from your company’s life to strengthen your brand’s image as a reliable business partner. The goal is to increase brand recognition and build a professional reputation among partners, clients, and the media. As part of our cooperation, we’ll:

    • Handle press releases (e.g., about new services, certifications, industry awards).
  • Prepare case studies and summarize key projects in industry media.
  • Create expert commentary on current trends and events in your sector, representing your company.
  • Craft content that showcases your company as a growing organization that takes meaningful initiatives.

Employer branding

We can help you run initiatives that make recruitment easier and show why your company is a great workplace. The main goals are to get noticed by top candidates and build a strong, positive reputation as an employer. As part of our collaboration, we’ll:

  • Highlight your company culture and values in external publications.
  • Create a series of articles showcasing the experts and specialists on your team.
  • Share employee stories from the perspective of potential candidates (beginnings, career paths, growth opportunities).
  • Describe joint initiatives and projects that can become your company’s “signature” achievements (in collaboration with HR).

Online press office

Want to organize your content and make it easier for the media to access? We’ll create an online press office as a dedicated section on your company website. This will boost your brand’s credibility, speed up the publication process (journalists will have everything at their fingertips), and support the distribution of your PR materials. This is especially useful for companies planning regular media activities and wanting full control directly from their website.

As part of our cooperation, we’ll:

  • Design and set up a “For the Media” section on your site (for example, as a subpage).
  • Prepare all the necessary content, such as up-to-date expert bios and different versions of your company description (quotable, short, full).
  • Publish press releases, announcements, and external articles.

Ensure consistency and SEO optimization of your content.

Digital PR packages tailored to your needs

We know not every company needs full-scale PR support right away. That’s why we’ve created three packages, letting you start small and scale up. You can begin with individual publications and gradually move toward a broader strategy and full PR-building activities.

Package: e-PR Start

This package is perfect for companies that want to test how SEO-focused e-PR works. We concentrate on specific publications without creating a full communication strategy.

The package includes:

  • Creating and publishing a set number of articles (1–2) in the industry or local media.
  • Efforts aimed at gaining valuable external links.
  • Identifying topic areas that match your current website content and align with your brand’s tone of voice.
  • Full management of communication with online editors and coordination of publications.

Want to check your potential for SEO PR in a campaign or seasonal initiative? Or simply want to signal your brand’s online presence? This package is tailor-made for you!

Package: e-PR Plus

This package combines analysis, planning, and publication. It includes content creation, consulting, and support for expert communication.

The package includes:

  • A PR and content audit of your brand, including competitor analysis.
  • An e-PR strategy (SEO PR + Corporate PR).
  • A content calendar and topic plan aligned with your brand’s tone of voice.
  • Publishing articles with links in agreed-upon media outlets.
  • Coordinating communication with editors and monitoring results.

Want to build your reputation as an expert while also supporting SEO? Use digital PR activities to expand your content marketing strategy.

Package: e-PR Pro – full-service PR + content + employer branding

Want full control over your media presence and plan long-term e-PR activities? Take advantage of our ultimate e-PR package: build your brand’s presence in online media, support SEO with valuable links, involve your experts, and increase your visibility as an employer.

The package includes:

  • PR and content audit, including competitor analysis.
  • A comprehensive e-PR strategy (SEO PR + corporate PR + employer branding).
  • Creation and execution of a content calendar.
  • Publishing expert articles, case studies, and expert commentary aligned with your brand’s tone of voice.
  • Ongoing collaboration with industry media and local editors.
  • Optional: setting up an online press office.
  • Collaboration with your HR and marketing teams on e-PR activities.
  • Reporting and performance analysis on a monthly or quarterly basis.
Let’s talk about copywriting for your website!
What Digital PR tools do we use?

Monitoring brand mentions and analyzing your online presence are the foundation of our PR strategy. Here’s what we use to track what’s being said about your brand online:

Why Choose Our Digital PR Agency?

usa seo services

Expand the reach of your content efforts

Build authority for your brand and its experts

Gain high-value SEO backlinks

Capture the attention of local media

Strengthen your brand’s reputation and visibility as an employer