If you run Google Ads Campaigns you certainly wonder whether they’re profitable. The agency sends you monthly reports that are either all Greek to you or are missing important data? If so, read our today’s article, we’ll present performance indicators paramount for every online store. It’s high time to find out what ROAS (return on ad spend) and ROI (return on investment) are.
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As you have probably noticed by now, headers can be found on a vast majority of websites, but have you ever wondered whether they’re properly designed? Contrary to what you may think, such small aspect as a good website header is very important, not only for the Internet users but also for the positioning of your website. Want to learn how to design prime website headers attracting both users and Google robots? Enjoy our article!
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You have an online store and you want it to grow. You decide to hire an SEO company, run Google Ads campaigns and thoroughly handle your social media. Consequently, your position in the search results and the traffic on the website is growing but despite of all these actions, you still don’t have any tangible benefits. Does it ring a bell? Don’t worry, in this article we’ll explain you why your store doesn’t have the expected conversions and what should be done to increase sales. Enjoy the read!
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From our today’s entry you will learn about the available payment methods, billing options, budget operations, auction processes and factors that influence the ad position. Moreover, we’ll also tell you how much are the agency fees.
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Your services will work better together, combine them. Use the potential of innovative Performance Marketing solutions. It’s time for a unique service – Google Marketing Platform finally available.
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Website positioning consists of many factors which aim to improve site visibility in search results. One of the mentioned factors is domain authority (DA) worked out by Moz, which simply means the search engine ranking score. During analyzing a website, Moz’s algorithm takes many parameters into consideration and determines the competitiveness of the entire domain. Now, you will learn what exactly the domain authority is and what is its role. Keep reading!
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Content duplication has never been appreciated, neither in the real, nor in the virtual world. Google crawls track down any illegitimate on-site content duplication fast, consequently giving the manual penalty of a significant search engine rankings decrease. That’s two steps from a heavy traffic loss. One way to fight on-site content duplication is canonicalization. Can canonical link element be applied on your website and how to do it? Keep reading!
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Anyone running an e-commerce business automatically seeks an answer to “How can I increase my online shop sales?” However, there are many answers to that question. In today’s entry we suggest only one of the ways – online shop unique product descriptions – an exemplification of SEO-driven approach to content marketing.
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Setting up and maintaining a regular pattern of activity on your Google My Business account is one of local online marketing essentials. For a My Business listing optimization checklist, keep reading – you’ll learn all you need from our today’s entry!
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Professional website optimization enables effective achieving high rankings. A crucial on-site SEO optimization element is building user and robot friendly URLs. But how to define the “friendliness” of a link? What should its structure be? How does it look like? You’re only seconds away from learning it all – from today’s entry!
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Marketing Consultant
