Category: E-commerce

In this category you will find entries on e-commerce, both those in the field of SEO and paid Google Ads. Learn how marketing for online shops works and how to grow your business and become visible on the Internet and gain more customers.

E-commerce in the UK – What Does It Look Like?

E-commerce in the UK – What Does It Look Like?

Despite leaving the European Union, Great Britain still remains one of the most prominent directions of an expansion of foreign online stores. This market is renowned for its huge potential and many nations enjoy trust there. It’s also the largest e-commerce retail market in Europe and the third one in the world. So what does the e-commerce sector in the UK look like today? Let’s check it out.

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Mobile Commerce: M-commerce as a Separate Branch of E-commerce

Mobile Commerce: M-commerce as a Separate Branch of E-commerce

The research conducted by Counterpoint last year indicates that we spend approximately 5 hours a day using our smartphones. We devote most of this time to browse the net or scroll social media and other digital content. Today, it’s hard to imagine life with no mobile devices. The revolution that has been lasting for several years now is slowly taking its toll on every aspect of our lives.

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How to Improve Your E-Commerce Site Search?

How to Improve Your E-Commerce Site Search?

When browsing through online store offers, you can select from hundreds or thousands of products. Even if the menu is extremely user-friendly which makes it easier to access every category and subcategory, finding the exact item may be time-consuming and challenging. That’s why an e-commerce site search is a real must. Why is it so important? How does it work and what characterizes quality site search? Keep reading!

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How to Do SEO for the Child Care Industry?

How to Do SEO for the Child Care Industry?

The child care industry is one of the most rapidly expanding sectors of the ecommerce market. Although it’s highly competitive, it also offers numerous possibilities to companies manufacturing or selling products for children, babies and their parents.

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KPIs for E-commerce – Key Performance Indicators for Online Stores. What’s Worth Measuring?

KPIs for E-commerce – Key Performance Indicators for Online Stores. What’s Worth Measuring?

Every business strives to achieve its goals. Therefore, you should regularly monitor whether your objectives are met. If so, the enterprise is going in the right direction. The situation looks the same for the e-commerce industry. To measure the effectiveness of your actions, you need to determine KPIs, meaning key performance indicators. So what are KPIs for e-commerce?

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Senior SEO Specialist - Paulina

Paulina

Senior SEO Specialist

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