Category: SEO

SEO, or Search Engine Optimization, is an optimization of the website to the search engine. It includes on-site and off-site activities, i.e. external linking. On our blog we describe best practices, advise and propose specific solutions that will increase the visibility of your website in the search results.

How to Improve Your Branding With SEO?

How to Improve Your Branding With SEO?

Competition in the online environment is enormous, so if you want to achieve great success with your brand, basically you can’t do it without SEO. Today, building a website and buying a huge package of backlinks is not enough anymore. Google values websites that are trustworthy and reliable, which provide users with relevant information and that are active in the online environment. It turns out that branding and SEO can’t be effective separately and that they go hand in hand, which means that with SEO you can improve your branding and vice versa. In this article, I’ll tell you how to win greater brand awareness and gain users’ and Google’s trust in your brand through well-planned SEO branding strategies.

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9 Reasons Why Your Website Deserves a Google Penalty (And How to Fix It)

9 Reasons Why Your Website Deserves a Google Penalty (And How to Fix It)

Google is trying to provide its users with the best search results possible. This search engine regularly updates its algorithms to ensure that the search results respond best to users’ needs, which is why Google rewards trustworthy and reliable sites with high-quality content and penalizes sites that do not bring any value to users. In this article, you will explore the main 9 reasons why your website may have been hit by a Google penalty. What’s more, I will also give you some tips on how to fix them!

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The 8 Most Common Keyword Research Mistakes You Should Avoid

The 8 Most Common Keyword Research Mistakes You Should Avoid

With no doubt, keyword research is one of the fundamental SEO activities, which has a major impact on further long-term success. However, it often happens that when analyzing keyword, people tend to forget a few basic rules. As a result, they don’t achieve the expected goals – the website doesn’t appear in the search results, which means they don’t increase traffic or conversion rate either. That’s why in this article I will present the 8 most common mistakes made during keyword research.

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SEO Specialist - Asia

Asia

SEO Specialist

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