Category: SEO

Optimising for Google Discover feed does not go far from optimising your content for a regular web search. However, you need to keep in mind that your target audience is not actively typing search queries on a browser. So, the pieces of content that appear in Discover news feed are not triggered by keywords but by the interests of your potential consumers.

Buying food products online has become increasingly popular over the last few years. Due to the constant lack of time, busy lifestyle and convenience customers are much more eager to shop online. Are you wondering if there’s any point in doing SEO for the food industry and what affects the visibility of grocery stores in the search engine? Keep reading to find out the answers!

Doing global SEO for your website is not entirely different from performing your regular SEO strategy. However, to succeed in international SEO, you have to do more beyond the ordinary, such as optimising for your target audience’s language and country.

The legal industry is perceived as one of the most hermetic and conventional sectors in economy. People associate it with gravity and social prestige. However, it turns out that it’s totally alike other sectors operating on the market and also needs to fight in order to attract new clients. Due to the restrictions of the applicable law, the legal industry doesn’t allow all forms of advertising and promotion. So how not to break the law and still outdo your competition? How can SEO help you and why is it worth investing in it? Keep reading!