Content became essential to SEO, since Google introduced Panda update in 2011 as it promotes websites with unique, extended and high quality content. You may want to supplement valuable content with graphics, videos or charts to make yourself more visible to Google and potential readers.
Therefore, if you want to rank high in search results, you should ensure the best, unique content lands on your website, blog or online store. Google and Internet users will love your website for that.
In these types of content, it is easy to include keywords most frequently searched by your potential customers. This way you will respond to searches more easily with your offer and users will choose your blog, your store or services you offer. For these reasons, keywords selection is crucial in SEO copywriting.
Relevant content on your website is important especially for all e-commerce companies. Owners of online stores are often not aware how important unique content is to Google and to their store’s ranking in search results. Probably, the most frequently repeated practice that can be detrimental to your store is copying descriptions of products available in your store from manufacturers’ websites. Such duplication is deemed as worthless content to Google and if it is in large quantities, it can result in a fine like filtering. Descriptions of specific product categories and main page are just as important.
High quality copywriting is also exceptionally significant for those who run a blog – regardless of whether it’s a theme blog or a company blog on your website. Unique content that follow the rules of good optimization will allow you to adjust your articles to phrases searched by your potential audience. As a result, your website can be much more visible in the search engine.
Our company will walk you through the entire process of SEO copywriting. We will start with selecting keywords relevant and important to your business. Based on this, Delante will create unique content you need. We are both creating the content and optimizing it.
If you need articles for your blog, we will help you create a list of topics based on previously agreed keywords. We will discuss frequency of publishing the articles. We will adjust to your expectations and will suggest efficient strategies.
We will show you how long specific content should be to work best. If you want to, we will enrich the content with pictures and infographics.
What’s important – at Delante, we can adjust text to your target group. If you have an elegant boutique with suits for adult men, we will not use colloquial terms or funny graphics in your articles. But if you run a store for teenagers, a little youthfulness will go a long way. We know how important strategies of brand communication are and we can adjust to them.
We will adjust an individual offer exactly to your needs. Copywriting can be a part of an entire SEO process we offer, or the only service we will provide to you. Depending on your needs, we can prepare only the required articles, and also publish them on your website upon your acceptance – we are open to ideas and needs of our Clients.
Moreover – we are always at your disposal, so we will discuss every single challenge with you. We will explain your doubts. We will cooperate with you throughout the entire process.