SEO Copywriting

Does it take too much of your time to run a blog or write articles on keywords-oriented topics? Hand it over to experts!
Get a free quote
Why Content on Your Site
Matters

Since Google introduced the Panda algorithm update in 2011, high-quality content became one of the central elements of SEO. The search engine’s focus is now placed on the high relevance of what’s included on your website and the value it can bring to the user.

While the majority of websites engage with active content creation, not all of them find it effective. It’s because to fully use the potential of written content it needs to be optimized. SEO Copywriting is a direct answer to the search engine’s needs for high-quality texts. Well-written and SEO optimized, packed with information and relevant keyword entries make it easier for Google crawlers to find your website and show it to the decisive users.

Who Is SEO Copywriting for?

Every website needs good narration. SEO copywriting is a perfect option for all website owners who want to make sure that their websites contain content that adds up to the business’ better results.

Relevant content on the website is especially important for all e-commerce companies. Unique content is a priority for Google these days and can significantly contribute to the e-store’s ranking in search results. With the immensity of products within the site, it’s important to ensure content variety. SEO copywriting services are a great way to avoid content duplication within the site, and as a result, avoid Google penalties.

High quality copywriting is also exceptionally significant for those who run a blog – regardless of whether it’s a theme blog or a company blog on your website. Unique content that follows the rules of good optimization will allow you to adjust your articles to phrases searched by your potential audience. As a result, your website can be much more visible in the search engine.

SEO Copywriting With Delante
What Is It?

In Delante we believe in the power of a well-composed content strategy. Our SEO copywriting service combines SEO knowledge with well-written pieces of different varieties. Each containing relevant long-tail keywords, chosen according to your business focus points, can significantly contribute to better conversion and traffic on the site. Here are typical content types included in SEO copywriting:

Website Content

The main page, categories, and manufacturer descriptions – these are the key elements building every website, regardless of the Industry.

In order to increase the website’s performance, we enrich its content with high-quality information to explain to potential customers what it is and how they will benefit from it.

Product Descriptions

An absolute must for every online store with an aspiration to rank high on Google search results. It’s vital to fill every e-commerce with unique product descriptions optimized for relevant keywords to reach more potential buyers.

We don’t go for manufacturers’ predetermined descriptions, we use creative copywriting that will increase your store’s online visibility.

Blog Articles

High-quality blog content on the website helps to fill the site with creative, valuable texts and provide potential customers with relevant information.

Articles created based on proper SEO rules, including relevant keywords that respond with suers’ searches can significantly increase the site’s organic traffic and its conversion rate.

Supporting Articles on Microsites

Your content does not end within your website. We take it to another level preparing articles for outside, high-quality sources. This content, optimized for the keywords relevant to your business’ goals, will be an excellent source of backlinks for your site, making it more valuable in Google’s eyes.

Delante is responsible for SEO for 4 of our European domains (DE, ES, IT, FR). It’s convenient to have one point of contact for all those processes. We definitely see a steady growth in our online visibility.

Agata Jasinska

Agata Jasińska

General Manager

Get a free quote

What Our Clients Say

In everything that we do, we deeply care about the transparency of the process and fluent communication with our clients. That’s why you are always able to reach out to us – we’re always there to answer your questions, address your concerns, or discuss the results!

The Content Plan we received was a solid piece of support to our strategy. Full analysis of our communication, clear strategy on the content, schedule and recommendations. They have a hollistic approach to the content matters and it pays off.

Magdalena Gaweda

Owner

Let’s talk about your content plan

Our Awards

Global Search Awards 2023 european search awards finalist

Real-Life Examples of Our Work

Are you still not convinced? Do you need more proof that we are the best choice for you? 

Check out our real-life examples! Delante’s specialist prepared a series of articles describing examples of their work and the effects they achieved. No empty promises – only hard data from professional tools that prove our expertise. 

Find out more about the challenges our specialists encounter on a daily basis and how they overcome them to ensure our client’s success.

long tail keyword services

How to Overcome Thin Content on 15k+ Pages

Is thin content a threat to your business? Are you worried about the Google Helpful Content Updated having a negative impact on your rankings? If your website has plenty of thin content that you don’t know what to do with, check out an article from Kinga. She explains in detail how she overcame the challenge of thousands of thin content pages by implementing FAQ variables. Find out what results she achieved and how she improved our clients’ visibility on Google!

content as a marketing strategy

Content Optimization – How to Do It to Unleash Full Visibility Potential

Do you really need optimized content for your website? According to Wojciech, it’s a must and he proved it in his article about increasing visibility with great content! Find out what results can be achieved with optimized content and how to do it step by step to achieve similar results! Increase your online visibility thanks to tips from an expert who proved his methods work!

Get a free quote

Most Frequently Asked Questions
About SEO Copywriting

What is SEO Copywriting?

You’ve probably heard that “Content is King” – the same rules apply to SEO where content plays a huge role. SEO Copywriting is one of the more important elements of the optimization process. It’s about creating unique and valuable content for the website that will not only be attractive to its users but will also (thanks to proper SEO optimization) contribute to increasing the website’s online visibility for relevant keywords. Such content includes:

  • text implemented on the website (e.g. homepage content, category description),
  • blog entries,
  • product descriptions,
  • back up articles leading to your website. 

Does SEO-oriented content also have to be user-friendly?

Yes, definitely – content on your website should be primarily created for users and, in addition, adjusted to the SEO rules. Well-optimized content will help with increasing your website visibility but you can’t forget that in the end, it’s the user who will make a conversion (by visiting a website/downloading an e-book/buying a product) – not Google crawlers. That’s why it’s crucial to make sure your content addresses the audience’s needs.

What are the characteristics of a perfect SEO Copywriter?

A perfect SEO copywriter should, among others:

  • create user-friendly content that’s unique, high-quality, and creative,
  • adjust content to keywords relevant for your website,
  • ensure linguistic correctness of the text,
  • remember about content optimization.

Our Toolkit

search console logo Google analytics MOZ logos clusteric SEO spyGlass logo semstorm SEOprofiler logo

Let’s Power Up Your
SEO Copywriting

1.

Book a call

Let us know your website would use some SEO. Fill in the contact form. Don’t forget to leave the URL and the preferred method of contact. Expect to hear from us within 48h.

2.

Let’s chat

After an SEO specialist takes a look at your website, we give you either a phone or video call – whichever you prefer. During this short talk, we learn about your expectations and business goals.

3.

Our SEO analysis

At this stage we run an in-depth analysis of your website. Having all the details, we map out the fastest route to meet your goals that can be achieved through SEO.

4.

Your SEO plan

You get your fully-customized SEO plan with the pricing options. We go through all the stages together, so that you have the full picture of how the SEO strategy is going to improve your website ranks.

Then, it’s up to you – will you be ready to skyrocket your growth with our SEO?

Get A Free Quote

SEO SEM Agency based in Europe