Google Crawling. How Does it Work?

Google Crawling. How Does it Work?

If you want your content to be displayed in the search results, you have to remember about crawling. The Google index lists all the pages that Google is familiar with. While browsing your website, Google robots detect any new or changed subpages and update the index.

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Crawling – what is it and how does it work?

Crawling is the process of integrating new websites into the Google search engine. During this process, everything is determined by the used meta tag:

  • indeks
  • no-indeks

In the first case, Google robot (also called a spiderbot, a web crawler or web wanderer) will visit your website, examine the source code and then index it. On the other hand, the no-index meta tag means that the page won’t be included in the web search index. So when you browse the net, you actually browse the Index, the Google database.

Google Bots check many factors on the website before indexing it – they take into account such elements as keywords, content, correct source code or title and alt attributes.

How to check if your website is indexed?

To check the indexing status of a specific link, such as a profile, just enter it into the search engine. If it appears in the search results, it means that your website has been indexed. If you wish to check the indexing of a whole website or blog and the number of new topics and indexed subpages, just type in:


crawling - how to check site

Website indexing

There are a few ways to make Google robots visit your website more frequently and index it. The first thing you need to do is to check if the robots.txt file allows Google robots to properly index your website.

Robots.txt is a file responsible for providing communication with the robots that index your website. This file is the first thing checked by Google robots after entering a website so maybe it’s worth advising or suggesting them how to index your site.

Robots txt

Website indexing methods

1. Adding the website with the use of Google Search Console

It’s the quickest and easiest way to index your website – it takes only up to a few minutes. After this time your website becomes visible in Google. Just paste your website address into the indexing box and click → request indexing.

Google indexing request in google search console

2. Adding the website with the use of XML maps

The XML map is designed specially for Google robots and it’s advisable for every website to have it as it noticeably facilitates site indexing. The XML map is a set of all information about URL addresses, subpages and their updates.

Once you manage to generate an XML map of your website, you should add it to the Google search engine. Thanks to it Google robots will know where to find a particular sitemap and its data. Use Google Search Console in order to send your XML map to Google. Once the map is processed, you’ll be able to display statistics concerning your website and various useful information about errors.

Google indexing - sitemap

3. Website indexing with the use of a PDF file

Texts in PDF are more and more frequently published on various websites. If the text is in the abovementioned format, Google may process the images to extract the text.

How do search engine robots treat links in PDF files? Exactly the same way as other links on websites as they provide both PageRank and other indexing signals. However, remember not to include no-follow links in your PDF file.

In order to check the indexing of PDF files you need to enter a given phrase accompanied by „PDF” in Google.

PDF is just one of many types of files that can be indexed by Google. If you want to find out more, go to:

4. Website indexing with the use of online tools

It’s a basic and very simple form of indexing done with the use of numerous backlinks. There are various tools that enable doing it, however, most of them are paid or have a limited free version. Indexing with the use of online tools is important for links and pages that you don’t have access to. By indexing them Google robots will be able to freely crawl them.

Online indexing tools:

Crawl Budget

Crawl Budget is a budget for indexing your website. More specifically, Crawl Budget is the number of pages indexed by Google robots during a single visit on your site. The budget depends on the size of your website, its condition, errors encountered by Google and, of course, the number of backlinks to your site. Robots index billions of subpages every day, so every visit to the site burdens some of the owner’s and Google’s servers.

There are two parameters that have the most noticeable impact on Crawl Budget:

  • Crawl Rate Limit – limit of the indexing factor
  • Crawl Demand – frequency with which the website is indexed

Crawl Rate Limit is a limit that has been set so that Google doesn’t crawl too many pages in a given time. It should prevent the website from being overloaded as it refrains Google from sending too many requests that would slow down the speed and the loading time of your site. However, Crawl Rate Limit may also depend on the speed of the website itself – if it’s too slow then the speed of the whole process is also slowed down. In such a situation Google will be able to examine only a few of your subpages. Crawl Rate Limit is also influenced by the limit set in Google Search Console. The website owner can change the limit value through the panel.

Crawl Demand is about technical limitations. If the website is valuable for its potential users, Google robots will be more willing to visit it. There is also a possibility that your website will not be indexed even if Crawl Rate Limit isn’t surpassed. This may happen due to two factors:

  • popularity – websites that are very popular with users are also more frequently visited by Google robots.
  • up-to-date topicality – Google algorithms check how often the website is updated.

To conclude

There are numerous ways to crawl your website in Google. The most popular ones include:

  • website indexing with the use of Google Search Console,
  • XML maps,
  • website indexing PDF files,
  • website indexing with the use of online tools.

While indexing your site, you need to take into account several factors that will make it easier for you to achieve the best possible results. These factors include:

  • meta tags,
  • the robots.txt file,
  • Crawl Budget.
Junior SEO Specialist - Kasia

Junior SEO Specialist

In Delante from December 2018. She took her first professional steps in organizing large events. Student of journalism and social communication. She is passionate about dance, music and good cinema. She loves listening to people and discussing with people of opposite views.

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