39 Best Must Have Shopify Apps



39 Best Must Have Shopify Appsd-tags
13 October 2020
Looking for tools to polish your sales strategy? Shopify is an all-in-one eCommerce website that helps you grow your business at your comfort. The website gives access to a variety of apps. These apps allow you to enhance your store by adding new features.



8Guest Post Contribution from AdNabu As the owner of the store, you have complete control of your store. You may plug-in hyper-specialized products seamlessly. Shopify supports your journey to achieve your sales goals by providing apps that are free and paid. Shopify apps are quick in processing and notifying consumer needs to the store. It helps in translation, currency conversion, optimization of customer reach, analysis of traffic from sources, customization of popups, display of attractive banners to improve sales, and more. Shopify allows you to reach online and offline customers. Shopify has a professional team of developers who keep your data safe and unhackable. In this article, we have listed 37 of the best Shopify apps to help grow your business in 2020.

1. Sales Pop Master - Countdown by Autoketing

sales pop master screenshot App URL: https://apps.shopify.com/sales-pop-master The Sales Pop Master displays sale notification in real-time. It provides an affirmation to new customers and gains their trust in your product. The social proof captures the successful transaction and conversion rate. The app adheres to the privacy of the customer and brand. The countdown timer notifies the consumer of the discounts and the remaining quantity. This helps promote the consumer’s shopping process and stimulates them to pay, thus, increasing your sales.

2.Infinite Product Options by HulkApps

Infinite Product Options by HulkApps App URL: https://apps.shopify.com/product-options-by-hulkapps-1 The Infinite Product Options makes it easier for the customer to choose their ideal product. The app provides free installation support. You may easily edit your options and update it for all products or customized brands. The tool-tip helps your customer navigate the options. You may set a maximum character length.

3. Easy Google Shopping Feed by AdNabu

Easy Google Shopping Feed by AdNabu App URL: https://apps.shopify.com/google-shopping-feed-2 AdNabu allows you to create an error-free Google shopping feed and verify a Google Merchant Center. You may customize your title, description, and product type. It helps you edit and add labels such as color, pattern, size type, gender, and advance filters in bulk or individually. You may set prices based on weight, carrier, or cost.

4. Growave - Loyalty, Wishlist, Reviews UGC

best shopify apps growave App URL: https://apps.shopify.com/growave Growave is an all-in-one marketing platform for small and medium-sized Shopify brands to help them reach, engage and convert their customers. The app offers multiple features such as Loyalty, Instagram, Wishlist, Social Login. Growave is best for growing Shopify businesses looking to build engagement, invest in word-of-mouth marketing tools and increase customer retention. Growave’s Reviews feature allows you to easily import and display product reviews, so customers can know they can trust your business and products. The Wishlist feature creates an alternative CTA to help keep customers in your conversion funnel (even when they’re not quite ready to buy). Rewards and Automated Emails allow you to further engage your customers after making their purchase, helping to increase your customer engagement, loyalty, and lifetime value as a result.

5. Re: amaze Live Chat & Helpdesk by Re: amaze

Live chat and helpdesk - Re:amaze App URL: https://apps.shopify.com/reamaze Reamaze provides the best customer service helpdesk, live chat support, and chatbot platform for e-commerce brands. It allows you to manage multiple stores easily. It also provides demos and training to boost sales, conversation, and customer retention. Reamaze gives access to instant to edit/create orders, process refunds, cancellations, update customer/order data right within support conversations. It helps you build a reliable brand and customer relationship, thus boosting your sales.

6. Google Customer Reviews by AdNabu

Google Customer Reviews App URL: https://apps.shopify.com/google-customer-review-and-badge  The Google Customer Reviews app collects reviews given by authentic customers. It allows product feedback to be published instantly. The customizable Google Badge feature helps acquire the trust of reliable users. To obtain a badge, you must have 100 reviews in a particular country in the previous year. The ratings appear beside your Google Ads Shopping or Search Campaigns. The assurance in quality service drives qualified shoppers to your product. It improves consumer reach and sales. The app does not require manual coding.

7. Advanced Product Options by Mageworx

Mageworx is a small and agile product company specializing in e-commerce software. Over the past 10 years, we’ve built dozens of plugins for Magento and Shopify platforms which were installed on more than 30,000 online stores and are being used by millions of shoppers worldwide. Mageworx shoppify app The Advanced Product Options app by Mageworx allows you to create an infinite number of options for your products. Choose from twelve option types, including radio buttons, checkboxes, image and color swatches, and more. You can add conditional logic to your options if for example, you want to make a selection of one option to show or hide some other option

8. Privy - Exit Pop Ups & Email by Privy

Privy - Exit Pop Ups & Email by Privy App URL: https://apps.shopify.com/privy Visually appealing triggers increase consumer engagement. The Privy app helps build aesthetically pleasing pop-ups. The pop-ups are targeted to provide discounts. The app also sends emails of abandoned products in the cart to recover sales. The email newsletters and automated texts/emails drive sales. The automated order follow-ups and welcome messages please the customer. The app does not require any coding or development skills. The app is programmed and sensitized to understand the small changes that impact the conversation. You can sync your new contacts to Mailchimp, Klaviyo, Bronto, Conversio, and other marketing services.

9. DataFeedWatch - take care of your product feed

DataFeedWatch helps users grow their online businesses and allow optimize feeds for Google Shopping, Instagram, Facebook, Pinterest, Amazon, and more. The application is really easy to use and intuitive. datafeedwatch app App URL: https://apps.shopify.com/datafeedwatch The key features include: 
  • 1000+ shopping channels and marketplaces available in 50+ countries that you can integrate the app with
  • Analytics - measuring the campaign results and ROI
  • Price Watch tool - competitive price insights in one place
  • Automated Google Search Ads
  • Feed Review - evaluating your feed quality 
  • Multiple daily feed updates 
  • Including/excluding products in just a few clicks - really helpful for seasonal or out-of-stock items)
  • Sub-accounts with customizable access privileges.

10. Free Shipping Bar by Hextom

fee shipping bar from hexton App URL: https://apps.shopify.com/free-shipping-bar Hextom’s app promotes sales by providing free shipping offers. It offers an attractive customizable slide-out bar. The app effectively tracks the performance of each bar to provide the optimal options for your customer base. The progressive messages along with an assigned cart goal motivate consumers to purchase more products. The app offers unique display features based on the country, page, device, and, time-period at which the product is viewed. It optimizes a revenue boost. The holiday-themed curated bar background images express the festivity. It positively affects the mood of the customer and increases conversions.

11. Klaviyo: Marketing Automation by Klaviyo

Marketing Automation by Klavyio App URL: https://apps.shopify.com/klaviyo-email-marketing Klaviyo helps recapture lost sales. It cumulates data from Shopify and other leading apps to build a customer pool. The audience is sent a super-targeted personalized email to win them back. The app helps build a memorable experience across channels to understand customer cues. A customer profile is built by a unified view of the customer’s actions. The app provides customers with pre-built integrations (such as Facebook, ShipStation, Yotpo, Smile, Privy, and more) from shipping solutions to rewards programs. It builds your customer base and grows your email list without any coding.

12. SEO Booster - SEO Marketing by Secomapp

SEO booster App URL: https://apps.shopify.com/seo-booster The SEO app by Secomapp has 1000+ products that make your website visible. It helps recognize potential customers by tracking qualified organic traffic to your site. It ensures that your website is projected well on Google and Bing. The app improves the page rank of your website to attract more new customers. You may update your keyword to optimize the search. With a single click, the app provides you with keywords trending in the country.

13. EU Cookie Bar - Cookie GDPR by Booster

EU cookie bar App URL: https://apps.shopify.com/eu-cookie-bar The Cookie Bar app assures that you comply with the GDPR European Cookie Law. A cookie consent bar appears when a customer visits your store. As the customer agrees, the banner disappears immediately. You now have access to the information on the use of the page by the visitor. It helps you understand the interests of the visitors so that you can cater to your product to their needs. The app is free.

14. Searchly by Commerce Instruments

Searchly App URL: https://apps.shopify.com/search-master The Searchly app provides an advanced product filter algorithm. It helps you create unlimited filters with various product parameters. This feature narrows the customer’s search for precise product options. The smart search widget gives quick suggestions. It instantly auto-corrects recommends synonyms redirecting a visitor. The app is programmed to be fast with a search speed of fewer than 150ms/100k products. It provides real-time analytics of visitor searches. The customizable, self-learning algorithm converts visitors to customers.

15. SEO Image AI by Gentexa

SEO Image AI App URL: https://apps.shopify.com/seo-image-ai The SEO Image AI app attracts customers using Alt-text. An image with alt-text leads to a website that provides in-depth information about the product. Scan product images and filter the ones with missing alt-text. The app adds an AI-generated alt-text to the images/products. This feature drives the website traffic and improves Google image search results. The app is user-friendly and does not require any coding.

16 Product Labels Pro by BSS Commerce

product labels pro App URL: https://apps.shopify.com/product-labels-by-bss Labels use promotional words and attractive symbols to attain customer attention. Product Labels Pro improves the customer experience by customizing labels. As a visitor sees labels they are driven to click on it. This feature redirects them to the product page that makes them more likely to buy the product. The app is mobile-friendly and compatible with many themes. The app also supports existing stickers and shows multiple labels.

17. SEO Blog Optimizer by Axel Hardy

SEO Blog Optimizer App URL: https://apps.shopify.com/seo-blog-optimizer The SEO Blog Optimizer uses a smart AI to analyze and measures the performance of your blog using an SEO score. The colored emoji represent SEO scores. This feature gives you an idea of the interest of your audience. The Optimizer app gives real-time recommendations as you edit the blog. The precise recommendations help improve your audience-base. It recognizes organic traffic and sales.

18. Google Ads Retargeting Pixel by AdNabu

Google Ads Retargeting Pixel by AdNabu App URL: https://apps.shopify.com/google-adwords-dynamic-remarketing The app by AdNabu helps the retargeting audience of your products. It aims to promote customers who have abandoned products to revisit and purchase it. The app also filters words from the products visited by the customer and retargets a better version of it. The single-click installation is highly effective in e-commerce companies. The app retargets and remarkets tags across all pages. New audiences enroll in Google Ads accounts to promote upcoming campaigns.

19.WhatsApp Abandoned Cart by HelpNinja

Whats App abandoned cart App URL: https://apps.shopify.com/whatsapp-abandoned-cart The app enables your customers to chat and share the product you offer. New customers can reach your products by a single click. The app sends automated messages to your customer 15 minutes after abandoning the cart. This feature drives the customer to return to the page to purchase it. The app also gives you real-time alerts. This feature helps you reach out to your customer and assist their queries. The app does not enable any branding.

20. Supertime by Roundtrip Labs

Supertime App URL: https://apps.shopify.com/supertime The Supertime app enables your customers to choose their convenient time for delivery. It also has an option of in-store pickup. The app contains a variety of setting parameters. You may opt for the settings to your preference that help you give better options for your customers. The app gives time to set the time required to prepare the order. The customer cannot request delivery within that window. The test and delivery method is customizable. You may also block a few days in the calendar given in the app.

21. Installment Recurring Payments by SpurIT

Installment Recurring Payment App URL: https://apps.shopify.com/installment-recurring-payments Installment Recurring Payments provides flexible plans at a set period. Installment can be set up for products individually, in a group, or in the whole store. This feature on your website enables the customer to return to your app and increases loyalty. The initial payment is adjustable. You may test different prices and hence improve the sales model.

22. PageFly #1 Page Builder by PageFly

PageFly Page builder App URL: https://apps.shopify.com/pagefly PageFly is a page builder that saves money on templates and free features. The rich content, reviews, countdown timer, and other effects capture the attention of the customer. The easy-to-use drag and drop page design with animation boosts customer satisfaction. The app enables a free plan that optimizes small stores. The app helps in loading the page fast and provides 24/7 support.

23. BEST Currency Converter by Grizzly Apps SRL

Currency converter App URL: https://apps.shopify.com/doubly-currency-converter The Currency Converter covers 160+ currencies. The app sells internationally and encourages your customers to buy. Based on the locations, the app instantly converts prices. This feature reduces the opportunity for cart abandonment. The app provides a pleasant shopping experience for your customers.

24. VITALS | 40+ apps in one by VITALS

VITALS App URL: https://apps.shopify.com/vitals The Vital app uses social media to attain trustworthy sales. The app imports product reviews and pictures from various apps and websites. The currency converter feature converts from 160+ local currencies based on geolocation. The app has a Wheel of Fortune that encourages the customer to spin and win a discount. It gives a list of the Frequently Bought Together option that promotes more sales.

25. Ontrack Analytics App by ONTRACK DIGITAL

Ontrack analytics app App URL: https://apps.shopify.com/ontrack Ontrack Analytics helps you identify drop-offs. It immediately indicates the products that are working well in your store and campaign. It keeps information about new users and the amount of time they spend on your website. It also takes account of items bought and their conversion rate. The app immediately notifies the issues on the website like slow loading, screen resolution, or operating system issues.

26. Google Ads Conversion Tracking by AdNabu

google Ads conversion tracking App URL: https://apps.shopify.com/adwords-conversion-pixel The Google Ads Conversion Tracker app activates in 2 easy steps. The installation process does not require any manual coding or developing skills. The algorithm ensures optimal error-free conversion tracking. The app assures the implementation of best conversion practices.

27. Recurring Order & Subscription by SpurIT

Recurring order and subscription tool App URL: https://apps.shopify.com/recurring-invoices The Recurring Order app provides customers with flexible subscription payment options. The app offers a weekly or monthly payment cycle. It notifies your customer about the unpaid bill. The app offers a payment option through the Shopify billing system. The recurring payment promotes returning of a customer to your website. The app makes the user's experience seamless and hassle-free.

28. Dynamic Pricing by SpurIT

Dynamic Pricing App URL: https://apps.shopify.com/dynamic-pricing-optimization The Dynamic Pricing app uses a smart algorithm that automatically sets the best price for a product. It keeps track of the products that are purchased frequently. The change in prices is calculated based on the product's demand. You can choose the rate of change in prices.

29. Replay Live Session Recordings by CartKit

Session recorder App URL: https://apps.shopify.com/replay The Replay app optimizes your store with easy to read insights into the sales of the product. It tracks every click that happens before and after visiting your page. It understands the customer navigation patterns and gives you an understanding of it.

30. Auto Currency Switcher by MLVeda

auto currency switcher App URL: https://apps.shopify.com/auto-currency-switcher The app helps in converting multiple currencies. It detects the country you customer resides in based on the IP and converts to the local automatically currency. The app supports you to change to your preferred theme free of cost.

31. Printful: Print-on-Demand by Printful

Print-on-demand App URL: https://apps.shopify.com/printful The Printful app catalogs the purchases in a range of products. The globally-appealed products are risk-free. The app enables the user to create their design. The goods have a variety of options such as embroidery, color, cloth material, and more. The app provides free templates for reference, and the user can customize it.

32. Buy Me - Sticky Buy Button by MakeProSimp

Sticky buy button App URL: https://apps.shopify.com/mps-buy-me The Buy me app provides your user to purchase products from the listing pages. It displays a Buy Me Cart Button that enables the user to click and buy the product. This feature drives the customer to purchase the product. It ensures that conversion rates occur.

33. Cozy AntiTheft by Cozy eCommerce Add Ons

Antitheft tool App URL: https://apps.shopify.com/cozy-antitheft-for-images-and-more Search engines like Google appreciate and value original content. The AntiTheft app restricts users to download the images from your store. It disables drag and drops and right-click downloadables. It protects the data on your website from being copied.

34. Translate your shop GTranslate by GTranslate

Translate your shop App URL: https://apps.shopify.com/multilingual-shop-by-gtranslate The bilingual GTranslator app uses Google Translator to translate 103 available languages for free. This app enables your users from all around the world to access your website with ease. This feature increases your international traffic and sales. You may use the human voice for translation.

35. Honeycomb Upsell Funnels by Conversion Bear

Upselling tool App URL: https://apps.shopify.com/honeycomb-upsell-funnels The Honeycomb app attracts customers by providing post-purchase discount offers. Loyal customers tend to come back to avail of the discount. The app increases your AOV. It ensures that your sales increase. The app is easily customizable and looks elegant on all devices.

36. Referral Candy by ReferralCandy

Referral Candy App URL: https://apps.shopify.com/referralcandy The Referral Candy helps you track the users who frequently use referral codes to avail discounts. This option would help you understand the source of the traffic. As a host, you can decide what your customers’ preferences are. The app provides a code to uphold your choices.

37. Promotion Popup by Secomapp

Promotion Popup App URL: https://apps.shopify.com/promotion-popup The Secomapp alerts customers on promotional events. Customers view ongoing and upcoming offers on the home page and cart page. You can customize the popup by enabling or disabling. The app supports Newsletter, Video, Coupon, Countdown, Product, and Automatic Discount Popups. It works well on mobile devices.

38. Secomapp: Affiliate Marketing by Secomapp

Affiliate marketing by Secomapp App URL: https://apps.shopify.com/affliate-by-secomapp The Secomapp helps you grow your affiliate team. It lists the Secomapp Marketplace and converts customers to affiliates through Multi-level Marketing. You can easily chat with your influencers and send them customized emails from the app. The app helps you track the influencers and affiliate coupon codes that are working well. It enables you to promote the stream of traffic accordingly.

39. Videofy - Product Video Maker by Magisto Ltd. - Marketing Video Making & Editing

Videofy App URL: https://apps.shopify.com/videofy_make_product_videos The Videofy app automatically creates an original video. It uses the images and information of products in your store. The app enables you to share this video on social media channels, websites, and blogs. The video alerts users about seasonal offers. It increases engagement and visits.


The Shopify app improves the owner and customer relationships. The customizable options make the shopping experience delightful. As a store owner, you will be able to generate better communication and understanding of your consumers’ needs.



  1. Hey, great insight. Shopify apps are definitely worth the research, it is a great way to level up your store. It is difficult at first to choose the right ones, but it is great that loads have at least a free trial, if not a free basic plan. Understanding the customer journey is a great start for planning out your store marketing strategy, and figuring out the main goals.

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