An AI Policy is a set of rules, processes and standards that define how employees can use AI tools within an organisation. It protects the brand from hallucinations, reputational risks, data exposure, inaccurate communication, and the uncontrolled use of large language models (LLMs).
A well-designed AI Policy clearly defines:
- what AI can be used for,
- what AI cannot be used for (e.g., personal data, confidential information),
- who is responsible for reviewing and fact-checking AI-generated content,
- which models and tools are approved,
- how data should be stored and deleted,
- how to assess the risk of AI-generated outputs.
What questions does an AI Policy answer?
- Is everyone in the company using AI responsibly?
- Is AI-generated communication properly reviewed and validated?
- Are we protecting our own data and our clients’ data?
- Do we have processes that safeguard us against AI hallucinations?
Why is this critical in 2026?
Because AI produces content fast — but not always correctly.
Companies operating without an AI Policy expose themselves to:
✔ legal and compliance risks,
✔ reputational crises,
✔ misinformation and communication errors,
✔ operational chaos and inconsistent outputs.
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