How Link Building Alone Grew Solitaire’s Organic Traffic by 188%, from 10K to 30K Visits

+ 0 % ↗
organic traffic growth in the German market
+ 0 % ↗
organic traffic growth in the Polish market

Our services within the project

Gry Link building

Challenge

The online card games industry is globally dominated by major players. Our task was to break through this dominance for the Solitaire platform by Easybrain and secure TOP positions across three markets at the same time, Poland, Germany, and France. The entire project was carried out exclusively through link building, without making any on-site changes to the website code and without creating new content.

Solution

We focused on a simple and effective strategy: strong local link building. We acquired links exclusively from trusted domains with .pl, .de, and .fr extensions. The entire process was based on precisely selected anchors, targeting keywords with the highest search volumes. This allowed us to direct the full power of the link-building efforts exactly to the Easybrain landing pages that needed growth the most.

About our cooperation

Our collaboration on the Solitaire project has only been running for 6 months, and the markets we operate in are highly competitive. From the very beginning, however, we established a great relationship with the client’s team, which helped us achieve such strong results in a relatively short time.

This brief period was enough to prove that precise link building based on strong domains can still be a powerful ranking booster. Thanks to mutual trust and a true partnership approach, we managed to achieve outstanding results and make a strong impact at the top of the search results in such demanding markets.

 

🚀 Key Results After 6 Months

  • Organic traffic growth in Germany: A +188% increase, from 10,500 to 30,320 sessions, in the highly competitive German market.
  • Organic traffic growth in Poland: A +81% increase, from 13,400 to 24,300 sessions, in the Polish market.
  • Breaking into the top search results: High-volume keywords, reaching up to 673,000 searches per month in Poland and 450,000 searches per month in Germany, moved from distant positions directly into the top 2, top 3, and top 5 results.
  • Off-site dominance edge: Spectacular success and ranking improvements across three markets, Poland, Germany, and France, achieved 100% through off-site activities, without any on-site changes or content expansion.

Link Building-Based Strategy
  • Competitor backlink profile analysis: A detailed audit of the backlink profiles of the biggest players across the Polish, German, and French markets to identify the most valuable and unique link sources.
  • Selection of publishers with a dedicated profile: Acquiring links from websites thematically related to online games, technology, entertainment, and senior audiences, which helped ensure a natural link profile in the eyes of Google’s algorithm.
  • Diversification of link types: Combining links from high-quality sponsored articles, trusted profiles, and links acquired through market-specific link gap activities.
  • Market-specific strategy adjustment: Differentiating the pace of link growth depending on keyword difficulty in each market, with a particular focus on Germany and Poland.

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Michał Grzyb
Kasia Śliwa

Campaign results after 6 months of activity

  • 🇵🇱 Polish Market

    In the Polish market, we focused on strengthening positions at the very top of the search results. As a result, visibility increased for keywords with a combined search volume of over one million monthly searches.

    • Organic traffic (Ahrefs): An increase from 13,400 to 24,300 sessions, representing an +81% growth in traffic.wzrost ruchu organicznego solitaire PL
      • Key keyword positions: wzrost pozycji fraz kluczowych soliraire pl
        • darmowy pasjans (SV: 135,000): Improved from position 6 to position 2
        • pasjans pająk (SV: 673,000): Improved from position 10 to position 5
        • pasjans online (SV: 201,000): Stabilized at a strong position 3
        • freecell (SV: 90,500): Improved from position 4 to position 3
        • pasjans klasyczny (SV: 90,500): Improved from position 8 to position 3
        • pasjans freecell (SV: 60,500): Improved from position 7 to position 4
        • pasjans pająk klasyczny (SV: 12,100): Improved from position 17 to position 5

       

      🇩🇪 German Market (DE)

      The market with the highest growth dynamics, where Delante’s link-building efforts unlocked the full visibility potential of the website, bringing most of the key keywords into the TOP 10.

      • Organic traffic (Ahrefs): An increase from 10,500 to 30,320 sessions, representing +188% traffic growth!

        wzrost ruchu organicznego Solitaire DE

      • Key keyword positions:

        słowa kluczowe solitaire de

        • solitär spielen (SV: 450,000): Improved from position 20 to position 10

        • solitär spielen kostenlos (SV: 165,000): Improved from position 17 to position 9

        • solitär kostenlos spielen (SV: 165,000): Improved from position 17 to position 11

        • solitär kostenlos (SV: 201,000): Improved from position 24 to position 11

        • solitär online (SV: 135,000): Improved from position 18 to position 12

        • spider solitär kostenlos (SV: 40,500): Improved from position 16 to position 9

        • freecell spielen (SV: 18,100): Improved from position 7 to position 6, achieving the best result

        • freecell (SV: 224,000): Improved from position 18 to position 14

        • spider solitär (SV: 201,000): Stabilized at position 13

        • solitaire (SV: 2,490,000): Improved from position 39 to position 38

       

      🇫🇷 French Market (FR)

      A market with very strong existing competition, where we managed to initiate a steady growth trend and break into the very top results with the highly competitive Spider Solitaire keyword.

      • Pozycje kluczowych fraz:
        • spider solitaire (SV: 2,740,000): Improved from a non-ranking position, previously position 13, to the strict TOP 9

        • spider solitaire gratuir (SV: 110,000): Improved from position 25 to position 11

        • spider solitaire classique (SV: 222,000): Improved from position 14 to position 7

        • spider solitaire online (SV: 1,650,000): Improved from outside the index to position 12

      Strategic summary: The success of the Solitaire project is the best proof that a well-thought-out off-site strategy knows no boundaries. Thanks to the client’s full trust, we proved that one precisely managed link-building process can deliver excellent results across extremely different and demanding markets, Poland, Germany, and France, at the same time.

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Kasia Śliwa
Kasia Śliwa Senior Off-site SEO Specialist