We launched an SEO process focused on the Italian market, combining key landing page optimization, content localization, category copywriting, and link building.
This is an international SEO case study for a GSM accessories wholesaler expanding its B2B sales in Italy.
We started working with Partnertele.com in March 2026. The first months of cooperation focused on building organic visibility, increasing search traffic, and generating the first conversion signals from the Italian market.
After 3 months, Partnertele.com reached 522 Google clicks in June 2026, which was 250% more than in June 2025. The page also reports +21% growth in organic add-to-cart actions month over month.
Results after 3 months+250%Growth in Google clicksyear over year: June 2026 vs June 2025522Google clicksin June 2026, after 3 months+21%Organic add-to-cart actionsgrowth month over month
Partnertele.com is a B2B wholesaler of GSM accessories. The company offers a wide range of products for shops, service points, sales networks, and distributors, including phone cases, screen protectors, chargers, power banks, service parts, and accessories from brands such as Forcell, Blue Star, and HOCO.
The company operates internationally and develops sales across multiple export markets. In Italy, Partnertele.com’s key audience includes phone accessory wholesalers and business partners looking for a reliable alternative to ordering products directly from China.
This is a demanding market. B2B customers expect competitive pricing, product availability, efficient logistics, and communication in their local language. For many Italian buyers, Partnertele.com can be a more convenient option thanks to shorter delivery times, Italian-language communication, and individually tailored business terms.
For Partnertele.com, SEO was meant to support business growth, not just generate traffic. The priority was to reach Italian B2B customers looking for a long-term GSM accessories supplier.
Partnertele.com came to Delante with the goal of growing its organic presence in Italy and gradually strengthening its position in the wholesale GSM accessories segment.
From the beginning, the project had a clear growth path.
1 First monthsIncrease organic visibility and Google traffic in ItalyIn the first months, the priority was to increase organic visibility and Google traffic in Italy.2 Next stageGenerate the first forms and inquiriesThe next stage was to generate the first forms and inquiries from Italian B2B customers.3Long termBuild a strong position in the Italian marketIn the long term, the goal is to build a strong position for Partnertele.com as a GSM accessories wholesaler in the Italian market.
The biggest challenge was reaching the right type of audience. In the GSM accessories industry, it is easy to attract retail traffic that does not translate into valuable business inquiries. In this project, we focused on keywords and landing pages matching B2B intent, such as wholesale GSM accessories, phone accessories supplier, and distributor-related searches.
The goal of the first stage was to build qualified organic traffic in Italy and prepare the website to generate more valuable conversions in the following months. As part of this stage, we also improved the structure and naming of the website menu, which had previously been inconsistent.
The first months confirmed that the website was gaining traction in Italy. In June 2026, Google clicks reached 522, impressions increased to 43.5K, and organic add-to-cart actions grew by 21% month over month.
At this stage, the project is building the foundations for future business goals: more forms, inquiries, and sales from Italian wholesale customers.
The data from Google Search Console shows a positive growth trend for the Italian version of the website.
Growth in Google clicks and impressions for the Italian version of the website
In June 2026, Partnertele.com reached 522 Google clicks and 43.5K impressions.
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Partnertele is a great business partner to work with. We really value their openness to new ideas, fast communication, and the trust they place in our team. This kind of partnership allows us to develop the project effectively and work toward clearly defined goals.
Entering a new organic market requires more than translating content into another language. It requires understanding local search behavior, business intent, seasonality, and the sales model.
In the Partnertele.com project, the goal was to reach Italian B2B customers looking for a GSM accessories supplier with good pricing, product availability, efficient logistics, and an alternative to ordering directly from China.
522Google clicks in June 2026↑ +250% vs June 2025+10%Clicksvs May 2026 (MoM)+12%Impressionsvs May 2026 (MoM)+21%Organic add-to-cartvs May 2026 (MoM)
This is the first stage of a larger process. The next months will focus on expanding content, strengthening the website’s authority, and attracting more valuable inquiries from Italian wholesale customers.
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