Usability Testing

Usability Testing: What is It?

Usability testing identifies what obstacles users face on a website. It helps understand what website elements need modification and why. This type of testing shows how users interact with a website or app and reveals their emotions and reactions to the interfaces.

What Questions Does Usability Testing Answer?

  • How do users interact with the website or app?
  • Can users easily find the information they need?
  • What difficulties do they encounter?
  • Which interface elements cause the most problems?
  • Is the interface intuitive and user-friendly?
  • Why do users leave the site?
  • What do users not understand?

Types of Usability Testing

Usability testing can be categorized in several ways. Here are the basic types you should know:

  • Laboratory Testing are conducted in a controlled environment.
  • Remote Testing is when users test a website or an app from various locations. This one is currently becoming increasingly popular.
  • Moderated Testing is guided by a moderator.
  • Unmoderated Testing is when users perform tasks independently.
  • Exploratory Testing focuses on discovering how users interact with a product without predefined scenarios.
  • Comparative Testing compares two or more versions of a website or app to determine which is more user-friendly.

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