- Online store template
- Custom online store design
- Graphic design vs. store software
- Online store template or custom design - which one to choose?
Online store template
Advantages of the templates
- Budget solution
- Wide choice
- Efficient implementation
Disadvantages of the templates
- Limited editing possibilities
- Lack of uniqueness
Custom online store design
Advantages of custom online store designs
- Uniqueness
- Flexibility
- Support of designers
Disadvantages of custom online store designs
- Price
- Implementation time
Graphic design vs. store software
WooCommerce
PrestaShop
PrestaShop system is much more advanced than WooCommerce and it allows developing small, medium and even big stores. It offers convenient implementation of your own graphic designs and impressive possibilities to modify functionalities with the use of extensions. As the most popular platform for creating ecommerce stores, PrestaShop offers a wide range of ready-made templates that can be tailored to the requirements of individual online stores. However, in case of bigger projects and more competitive industries, it’s worth considering a custom graphic design. Such a store will probably serve you for many years, therefore, investing in unique graphics is much more profitable than in the case of WooCommerce. Nevertheless, both solutions necessitate considerable implementation expenses.
From all of the abovementioned solutions, Magento is the most expanded platform for creating online stores. It offers great business scaling, configuration and modification possibilities on each stage of the project. Due to such impressive capabilities, Magento is recommended for medium and large projects.
The advancement level of the platform makes the implementation quite expensive. This applies also to the graphic design. If your budget is sufficient enough, it’s worth investing in a custom layout. However, if you aim at minimizing your expenditures, go for Magento graphic templates. The Internet offers a wide range of templates that are tailored to Magento. Later you can adjust them to your requirements with the help of professionals.
[caption id="attachment_31908" align="aligncenter" width="643"] Exemplary Magento template in the clothing industry[/caption]
Both online store templates and custom designs have unquestionable advantages and disadvantages. The final decision you make is determined by numerous factors. The key ones definitely include costs, technical requirements, implementation time and uniqueness of the project.
If you care mainly about minimizing your expenditures or implementing solutions quickly, go for ready made online store templates. On the other hand, if you want to ensure advanced functionalities and unique, one-of-a-kind graphic design, choose a custom online store layout. Take your time to discuss your situation with experts and select a solution that meets your business requirements.