Where Can You Find the New Feature??
In order to begin using the new fearure, choose „Conversion” and keep creating an Advantage + campaign. Then, set the „Performance goal” to „Maximize value of conversions”.
The Benefits of the New Feature
The campaing will seek to maximize the conversion value while maintaining the target ROAS. Settin a strategy without a target ROAS will, on the other hand, maximize the conversion value of the campaign within the overall budget.