Deep Link

What is Deep Link? – Definition

A deep link is a hyperlink that leads to a specific part of the content on a website or web application. Initially, it indicated a link to a given page. Currently, this term is used for links used to connect web resources and mobile applications as well as to create push notifications or marketing emails.

The backlink profile is among the most important Google ranking factors. One of the aspects of such a profile is the proportion of deep links to links that lead to the homepage. Too many links to the homepage may be considered malicious.

Marketing Automation with Mobile Deep Linking

Currently, deep links are most often discussed in connection with mobile marketing automation. In a more advanced form, they can gather data about users and lead them to personalized content.

Mobile deep links are used to send users to specific panels in mobile apps, push notifications, or marketing emails. They can lead, for example, to an abandoned basket.

deep link what is it

Was this definition helpful?
(0)
Author
Delante is an online marketing agency specialized in generating website traffic from search engines and paid ads (SEO / SEM). Over 80% of our clients are from rapidly growing e-commerce industry.

RECENTLY ON OUR BLOG

Top Beauty Industry SEO Trends for 2022

Top Beauty Industry SEO Trends for 2022

The digital landscape of the global beauty market continues to evolve, especially considering the pandemic's influence on the purchasing of beauty products and services online. In 2022, a strategic organic search plan that includes optimized quality content can make a significant difference in SERPs for beauty brands.

Read more
Yoast SEO - New Features for 2022

Yoast SEO - New Features for 2022

Yoast SEO is entering the new year strong, with new ideas and possibilities. In January alone, it made 2 announcements about a new feature and an expansion to a new platform. What exactly has Yoast SEO prepared? Keep reading to find out!

Read more
How to Prepare Your Local Business for Changes in 2022

How to Prepare Your Local Business for Changes in 2022

It’s important to keep ahead of any of Google’s algorithmic changes, so finding out how to prepare for Google local SEO changes is a great way to keep ahead of the curve. You are going to want to prepare your business for local SEO changes in order to maintain peak effectiveness and ensure that your business can be seen by anyone that wants to find you!

Read more