Keyword Planner

What is the Keyword Planner? – Definition

Keyword Planner is a free-of-charge tool offered by Google, which allows you to research keywords and check their potential for your campaigns. It also allows you to set appropriate budgets for individual campaigns.

What Information Can You Get from Keyword Planner?

Google Keyword Planner is one of the most popular tools for researching and analyzing keywords. It is worth adding that this tool provides essential information on keywords which is particularly useful when establishing SEO strategies. The most important information that can be verified with the Keyword Planner include:

  • monthly searches,
  • seasonality,
  • competitiveness,
  • estimated CPC cost.

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Delante is an online marketing agency specialized in generating website traffic from search engines and paid ads (SEO / SEM). Over 80% of our clients are from rapidly growing e-commerce industry.


SEO Competitor Analysis & Research. A Complete Guide

SEO Competitor Analysis & Research. A Complete Guide

If you want your online business to achieve real success, you definitely need to monitor your competitors' activities on a regular basis. But how to identify who is your strongest competitor in the battle for first place in the search results? What strategies do you need to take to get ahead of your competitors? You will learn all this from this comprehensive guide. Do not let your competitors win over you!

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