26 Blog Post Ideas to Get Traffic

9min.

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26 Blog Post Ideas to Get Trafficd-tags
09 April 2024
Not sure how to create engaging content? Struggling to bring in organic traffic? You’re in the right place. Keep reading for 26 blog post ideas that will help you attract and retain your target audience.

9min.

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Quality content is the lifeblood of any successful blog. When your blog posts serve a purpose – whether they entertain, provide new insights, or help solve problems – they can significantly increase organic traffic to your website. And if you manage to make your blog posts truly informative and simply outstanding, you increase your chances of turning casual visitors into regular readers.

First, however, you need to get inspirational blog post ideas to create content to increase your blog’s readers and improve overall engagement.

Without a doubt, you want original blog post ideas simply because quality content:

  • builds trust and credibility among your target audience
  • affects user experience, making visitors spend more time on your website
  • helps to rank higher in the search engine results
  • persuades your target audience to take action, whether it’s singing up for a newsletter or making a purchase
  • unlike paid ads, attracts visitors long after being published

This all sounds promising, and you’re likely eager to achieve these goals – especially creating content that sells. But where can you find good blog post ideas? Like anyone, you might come up with a limited number of topics on your own. Maybe you have some clever strategies for researching blog topics, adding a few more ideas to your list. Still, you might feel that there’s more you could offer your audience.

Guess what! We compiled a list of a brilliant and diverse range of blog post ideas to help you get more traffic and keep your target audience engaged.

26 Inspirational Blog Post Ideas to Get Traffic

There are 5 main categories that we can divide content into. Let’s start with articles that remain relevant over time.

🌿 Evergreen Content Ideas

Listicles

Listicles are engaging articles organized as lists, offering a fun and digestible way to present information on tips, tools, or resources relevant to a specific niche. They work well because they break down complex topics into bite-sized, easy-to-understand pieces. This format is perfect for readers seeking inspiration or quick guidance without wading through dense text.

For example, a listicle for aspiring bloggers might be titled 18 Best Keyword Research Tools. Such articles feature brief descriptions and benefits of each tool, helping readers quickly discover new ways to enhance their blogging practice.

How-to Guides

How-to guides provide step-by-step instructions designed to help your target audience solve common problems or achieve specific goals within their field of interest. These guides are immensely valuable because they offer practical, actionable advice that helps your readers accomplish tasks on their own, with your guidance.

📌 TIP: Break down complex processes into manageable steps. This makes your how-to guides easier to follow and turns tough tasks into achievable goals. This way you will help your readers see clear progress and feel more confident as they tackle each step.

For example, a how-to guide titled How to Become a Better Writer: 11 Practical Tips + 3 Inspiring Book Picks walks readers through clear strategies to improve their writing, like setting daily writing goals, skipping passive voice, and trying out different styles. It also suggests three books that can motivate and teach more about writing.

Case Studies

Case studies explore successful examples from a specific industry to give insights and practical takeaways for your target audience. This type of blog post ideas focuses on real-world successes, showing that your strategies or methods have proven to be effective. Simply put, through case studies you inspire your readers, so they start perceiving you as a reliable and trustworthy brand.

For example, a case study titled +290% Increase in Revenue from SEO and Google Ads in 6 Months shows that a well-devised blogging strategy plays a crucial role in improving organic traffic. It demonstrates the real benefits of combining SEO with content marketing, giving the readers inspiration and first-hand tips at the same time.

Ultimate Guides

Ultimate guides are comprehensive resources that cover everything your target audience needs to know about a particular topic. They serve as extensive, in-depth manuals, combining your first-hand insights, expert tips, tools, and best practices to provide a thorough understanding of the subject. These guides are particularly useful for those looking to master a topic or field, offering all the essential information in one place.

For example, an ultimate guide titled The Ultimate Guide to Content Marketing Strategy walks you through everything you need to know about setting up and running a successful content marketing campaign. It covers how to figure out who your audience is, how to make content they want to read, how to use different types of media, and how to see if your efforts are working.

FAQs

FAQs, or Frequently Asked Questions, tackle the most common questions about a specific topic to help establish your expertise and provide value to your audience. These sections are straightforward and practical, answering questions directly to make information easy to understand and use. FAQs are great for quickly solving common problems and clearing up any confusion your target audience may have.

an example of FAQ
📰 Trending Topics and Newsjacking

Now it’s time for blog post ideas that get you traffic by capitalizing on the latest news and hot discussions.

News Analysis

This type of blog post idea is one that can bring you a ton of traffic within a short period of time. Its lifespan is also short, but if you keep doing it regularly, you may win a good-sized audience who visits your blog regularly. Write news analysis to provide detailed insights into the latest industry news or events, helping your audience stay ahead by understanding the implications and potential impacts on your field.


Trend Predictions

This blog post topic idea offers a forward-looking view of upcoming trends within your industry. Use it to analyze how these changes could impact your target audience. The best thing about trend predictions is that they give your audience valuable insights, helping them anticipate future developments and adjust their strategies accordingly.

Seasonal Content

Seasonal content taps into the spirit of holidays, seasons, or special events, giving you blog post ideas that not only match the time of year but also boost engagement by aligning with what your audience is already thinking about.

Opinion Pieces

This type of blog post idea allows you to express your views on various topics or recent industry developments, sparking discussion and engaging your audience. It’s worth realizing that these pieces of content help build your brand’s voice and establish authority, as they present your expertise and perspectives on pertinent issues.

Product Reviews

Product reviews take a close look at relevant products or services, offering your audience detailed evaluations that can guide their purchasing decisions. These reviews are particularly helpful for readers looking for honest, practical advice on what to buy.

For example, a review article titled Best AI Copywriting Tools tests and compares different AI writing aids, pointing out which ones save time, improve writing quality, or offer the best value for money. This focused analysis helps your readers pick the right tool to boost their content creation, based on real-world testing and feedback.

🖼️ Visual and Interactive Content

This type of content requires you to use images and interactive elements in blog posts to grab attention and increase organic traffic.

Infographics

Infographics turn complex data, numbers, and findings into easy-to-understand visuals, making them great for quickly conveying information, hence boosting shares. This format is perfect for making your blog posts more visually appealing – they are proven to increase engagement and reach, as viewers are more likely to share graphics that simply allow them to comprehend multi-faced issues in at a quick glance.

an example of infographic

an example of infographic summing up the most important information about optimizing TikTok content

Video Tutorials

Using engaging video content to explain processes or show how things work makes it easier for your viewers to learn and remember what you want to show them. For website owners, these videos are great for keeping viewers on the website longer and encouraging them to explore more visual content.

Interactive Quizzes

This type of blog post idea offers a fun way for your audience to test their knowledge or opinions on topics related to your niche. Bear in mind, that these quizzes can boost engagement and encourage visitors to spend more time on the website, which can lead to higher page views and more ad revenue.

📌 TIP: Use interactive quizzes to ask your audience what kind of content they want you to create next. This helps you understand their interests and plan future posts that they’re more likely to enjoy and engage with.

Podcast Episodes

This type of content lets you share insights and conduct interviews in audio format, providing a convenient way for your target audience to consume content, even while being occupied with other stuff. This format is particularly beneficial for you because it can help build a loyal audience who regularly returns for new episodes.

If done right, podcasts can keep your audience informed and enhance your website’s credibility as a source of expert knowledge. Consequently, you increase the likelihood of attracting more people interested in your brand and boosting your online presence.

Webinars

This type of blog post idea can truly get you more free traffic. Hosting live or recorded sessions, you can share your expertise directly with your target audience. This format is great for exploring and shedding new light on various subjects, offering real-time interaction that can help clarify questions on the spot. Webinars are effective for drawing in a focused audience, boosting engagement, and positioning yourself as a go-to expert in your field.

🙋 User-Generated Content and Community Engagement

This type of blog post idea helps you bring in more organic traffic by getting your audience actively involved in what is published on your website.

Guest Posts

Guest posts are all about inviting experts or influencers to contribute content to your blog, bringing fresh perspectives and expertise to your target audience. In this simple way, you not only diversify the content on your website but also help expand your reach, as guest contributors often share their posts with their own followers. It can’t be denied, that guest posting is a super effective way to engage with new audiences and add credibility to your blog through association with respected figures in your industry.

Reader Polls

Reader polls encourage your target audience participation by inviting them to voice their opinions on relevant topics through quick and interactive polls. This method significantly increases engagement and provides valuable insights into their preferences and interests. Using polls can help you create content to better match what your audience wants to see.

Q&A Sessions

Think of this type of blog post idea as a direct line of communication between you and your audience, where you can answer their specific questions in real-time or through delayed responses. In this simple way, you show that you’re accessible to your target audience, focusing on and addressing their needs.

User Stories

This is when you present personal testimonials and success accounts from your audience, giving a human touch to how your offerings have helped or transformed their lives. This section goes beyond mere statistics or claims by showing real outcomes that resonate emotionally with prospective and current users.

Community Spotlights

This type of blog post idea focuses primarily on your community members, sharing their personal stories or achievements. Community spotlights bring a nice personal touch to your website, showing that your audience matters. This way you enhance loyalty to your brand.

🔑 SEO and Keyword-Driven Content

This type of content is your means to get free traffic by focusing on optimizing articles with targeted keywords. This way you increase your chances to rank higher and consequently attract more readers.

Keyword Research Insights

To find keywords that drive more organic traffic, start by thinking about the topics your audience cares about and what they might type into a search engine. Use tools like Google Keyword Planner, Ubersuggest, or Ahrefs to research these topics and find related or trending keywords. Look for keywords that have a good amount of search volume but not too much competition, making it easier for your website to rank. Finally, use these keywords naturally in your website’s content, titles, and meta descriptions to help boost your visibility in search results.

SEO Best Practices

When you have the list of keywords you want to optimize your blog posts on, make sure your pages load fast and are optimized for mobiles. Also, organize your content clearly using header tags, so search engines can understand the blog post structure better. Don’t forget to create some internal linking and topic clusters as this also helps your content rank higher. Finally, it wouldn’t hurt if you ran some promotions, and shared your content on social media platforms to expand the reach.

Local SEO Guides

If you run a local business, you may want to optimize your content a bit differently. Even though making content for local businesses is pretty similar to producing other types of content, there are still some elements that are worth bearing in mind to help your blog post surface often enough for local searches. Basically, you need to remember to set up Google My Business, find local keywords, and collect online reviews.

Long-Tail Keyword Articles

If you’re running a website and need some fresh blog post ideas, targeting specific long-tail keywords can be a crunch point. This strategy isn’t too different from usual content creation, but it focuses on using detailed and specific keywords that aren’t as competitive. By picking these long-tail keywords that closely match what your audience is searching for, your blog posts are more likely to show up in search results and attract readers who are really interested in what you’re talking about. This makes it easier for your content to get noticed and helps bring in visitors who are more likely to stick around and take action.

Content Roundups

Finally, if you’re looking for engaging blog post ideas, consider creating content roundups. It boils down to making lists of top-performing content or resources that relate to specific keywords or topics. It’s pretty straightforward: you gather the best articles, videos, or tools that your audience would find useful and compile them into one post.

Final Tips: 26 Blog Post Ideas to Get Traffic

Diversifying your blog content can be one of the best marketing strategies to drive more traffic to your website. By experimenting with a variety of blog post ideas, from case studies to engaging listicles and timely news analysis, you can attract a broader audience.

Also, remember to keep track of which types of posts perform best and adjust your strategy accordingly to optimize your reach.

Additionally, don’t forget to invite your readers to share their thoughts and feedback – it’s a great way to engage with your community and keep the conversation going.

Last but not least, if you’re too busy or just not in the mood to create content yourself, remember you can always use our blog writing services. Our content team will write unique blog posts for your company blog. With our help, your blog will be filled with posts that engage your target audience at every stage of their journey, boost your brand awareness, and help you rank higher.

Author
Gosia Chłopicka Marketing Delante
Author
Gosia Chłopicka

Copywriter

She has been working in marketing as a translator, copywriter, and content creator since 2015. Also a trained English teacher, she knows how to make complex ideas easy for anyone to grasp. In her spare time, she enjoys being active and captures moments at weddings and sports events through photography.

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Award - Deloitte 2021 Award - European eCommerce Awards 2022 Award - European Search Awards 2022 Award - Global Agency Awards 2022 Award - IPMA Award - US Search Awards 2021

SEO SEM Agency based in Europe