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New developments in LSA and AI Max campaigns – SEM News – #2 July 2026

New developments in LSA and AI Max campaigns – SEM News – #2 July 2026

On July 20, 2026, Google introduced new features within LSA and AI Max campaigns. Additionally, Google Shopping is expanding its reach to 14 new countries.
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Google Chrome Extension for Changing Match Types
Google Enables Language and Location Setting at Ad Group Level in Demand Gen Campaign
Facebook Ads – Budget Planning Opportunities
New CTA Function in Instagram Stories Ads
Control of Ad Placements in Advantage+ Facebook Ads Product Campaigns
More Control Over Standard Enhancements in Facebook Ads
Facebook Ads Introduces the “Show Nearby Stores” Feature
Facebook Removes “Advantage+ Detailed Targeting” Option
New Video Campaign Subtype in Google Ads
Facebook Ads Has Introduced a Conversion Maximization Feature in Advantage+ Campaigns
New Facebook Ads Manager Feature: Instagram Traffic Redirection
Google Announced Automatic Updates for Discovery Campaigns into Demand Gen